Autotrader Classic Cars Campaign pitchs.

Pin Ups - Allows its customers to create custom pin up wall to be shared and printed as a coffee table gift. Gorgeous hot photography.

Canonball Run - Online microsite immersive experience that pits friends on the Salts flats in a side-by-side drag race. Getting customers pumped on the style and performance of old roadsters driving them to search for there favorite roadster.

Jukebox Classics - Build your online classic mixtape and share it with the community to vote and download through itunes. Relive the memories of how music plays an integral roll in the in car experience.

Rally Across America - Connect local city classic car rallies together across America for a philanthropic cause. Drive awareness of classics cars to mainstream culture.

Autotrader New Cars Marketing - Autotrader now connects customers with new car vehicle listings from Dealers across America. The campaign focuses on lifestyle properties for contextual ads to connect peoples needs to the creative tactic in the OA spots.

Using Facebook customers can add a Autotrader app to their profile page where their social circle can rank and comment on new cars that there interested in. As well once they have a final selection it can hook right into local Dealers inventory to find and schedule a test drive.

Lastly on an itunes autotrader sponsered page get great recommendations on Date Night playlists, Kids favorite movies|games|music and books on tape for those long road trips.